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With the new year upon us, lots of folks start thinking about embarking on remodeling projects. Here at MerchantCircle, we spent much of last year remodeling the site, and you could say we learned a few things. We thought we’d share our experiences with all of you out there thinking of taking on a remodeling project, no matter how big or small.

Here’s what we learned…

It’s good to have a plan…but plans change. Looking back, our original plan didn’t take into account the complexity of the task ahead. As we went along, we learned a ton about the site and each other. The biggest lesson: the only way …

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Silicon Valley executives gathered Tuesday, December 20, for a luncheon at the Rosewood Sand Hill in Palo Alto to benefit the Mona Foundation, a non-profit organization that supports grassroots educational initiatives across the world, with a focus on raising the status of girls and women. Hosted by Reply.com, a long-time Mona Foundation supporter, the event was headlined by Rainn Wilson, who has also been involved with the Mona Foundation for several years and is best known for his role as “Dwight” in NBC’s hit television show, The Office.

The luncheon attracted nearly a dozen corporate sponsors from Silicon Valley and close to 100 guests, who dined on mini-burgers as …

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December 20th luncheon in Palo Alto, California will benefit socioeconomic and educational development programs for women around the world

San Ramon, Calif.—December 15, 2011—Reply! Inc., the leading marketplace for the acquisition of locally-targeted consumer traffic, today announced it will host an invitation-only event to benefit the Mona Foundation, an organization that supports socioeconomic and educational development programs for women around the world. The “Christmas with a Purpose” luncheon will be held on December 20th at 12pm PST at the Rosewood Sand Hill Hotel in Palo Alto, CA. Rainn Wilson, a long-time Mona Foundation supporter who is best known for his role as “Dwight” in NBC’s hit television show The Office, will headline the event.

The Mona Foundation …

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Interesting results from our 1.6 million MerchantCircle.com members. Click here to learn more.

Local Business Marketing Trends

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Latest MerchantCircle survey of local merchants shows decreasing business optimism as hopes of a near-term economic recovery have faded

Mountain View, Calif.—December 8, 2011—MerchantCircle, the largest social network of local business owners in the nation, today issued the results of its seventh Merchant Confidence Index, a survey of local business owners across the country sharing their confidence levels in the current economy, and their expectations of future revenue, marketing spend and hiring. The results of the 2011 Q4 survey of more than 2,500 local merchants indicate that business optimism has decreased over the past six months. The current MCI score is 59.4 out of 100, down 6 percent from the score of 63.2 in June 2011.

“Merchants are adjusting their expectations as …

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New Contractors.com® Apps Offer Home Improvement Research Tools and Competitive Quotes from Local Professionals

San Ramon, CA—October 26, 2011—Contractors.com®, the free and easy-to-use solution for home improvement projects, today announced the launch of its Home Improvement apps for the Apple® iPad and Android Tablet. The Contractors.com® app was designed for homeowners to research and compare contractors, and to get free, competitive quotes from local professionals. The Contractors.com app is free and available for download in the Apple iTunes App Store and the Android Market.

“The new Contractors.com® Home Improvement app is the ultimate power tool for anyone looking to research quality, local service providers for their home improvement needs,” said Payam Zamani, CEO of Reply!, Inc. “With rich content and an …

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Customized Facebook Page allows consumers to request and share automotive price quotes directly within Facebook

San Ramon, Calif—August 31, 2011—iMotors.com®, a free, easy resource for car buyers to research and compare new vehicles, get free quotes from local dealers, and find the latest rebates and dealer incentives, today announced the launch of the iMotors.com Facebook Page and its $10,000 Down Payment Sweepstakes. Participants enter to win by visiting www.facebook.com/iMotors.

The iMotors.com® Facebook Page, provides an easy-to-use interface and extensive access to all the latest car information and specs, taps into a nationwide network of automotive dealers to generate dealership recommendations, up-to-date rebates, free quotes and side-by-side comparisons on cars and trucks. The iMotors.com Facebook Page also makes auto research social by …

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Google is continually launching changes to its AdWords online advertising service, and it recently rolled out AdWords Express in an effort to help smaller businesses more easily create and run keyword-targeted ads on Google and Google Maps.

Many small business owners have dabbled in AdWords, only to find it costly and complex. So any move by Google to make it easier for merchants to master the complex art and science of keyword advertising is a step in the right direction. But the new AdWords Express service does not solve all of the challenges that small businesses have experienced with AdWords, including a financially-impactful lack of control and the ability to reach intentional, targeted customers.

AdWords Express does include a number of helpful …

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Reply! will be at LeadsCon East in New York (Booth #117), and we want to see you there, too! If you register before July 29, 2011, you can save $100 off the regular registration price, and $300 off the onsite registration price.* This early-bird special is only available here. You cannot get the discount through the regular LeadsCon website.

If you are interested in scheduling a meeting with Reply.com at LeadsCon, please email us at BizDev@Reply.com, and click here to learn more about the Reply! Affiliate Program.

*Discount rate good on new registrations only. Credits or refunds cannot be issued on previous registrations. Discount rate good through July 29 2011, prevailing rate applies after …

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New Car Research and Buying App Lets Users Pick the Best Quotes from Local Dealers

San Ramon, CA—July 7, 2011—iMotors.com®, a division of Reply! Inc., today announced the launch of its New Car Research app for the Apple® iPad, immediately putting a world of vehicle information at consumers’ fingertips. The iMotors® app is the ultimate car buying tool and was designed for consumers to research and compare vehicles, as well as get free, competitive quotes from local dealers. Users can use the app to view photos, color options and videos, and access the latest manufacturer rebate and incentive information. The iMotors® New Car Research app is free and available for download in the Apple iTunes App Store.

“The iMotors® New …

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