Reply.com Announces the Acquisition of HomeGain

Acquisition of HomeGain further strengthens Reply.com’s local advertising marketplace and will provide HomeGain advertisers access to significantly more consumer traffic
 
SAN RAMON, CA – FEBRUARY 4, 2013 – Reply.com, the leading online marketplace for local advertisers, today announced that it has acquired HomeGain.  HomeGain has been one of the top visited real estate websites for over a decade and has thousands of real estate agents and brokers as its advertisers. Reply.com, which currently serves over 25 million locally targeted consumer visits per month (more than 20% of which are real estate consumers), will provide the current HomeGain advertisers with access to significantly more prospective buyers and sellers. 
 
“We are thrilled to be adding HomeGain advertisers and consumers to our marketplace,” said Payam Zamani, founder and CEO of Reply.com. “Their brand is well-known in the real estate industry, they have long-standing relationships with many publishers, and they have a loyal following of real estate agents and brokers. We look forward to building on that foundation and growing HomeGain significantly in the future.”  
 
“In my opinion, Reply.com is the perfect place for HomeGain to thrive in the future,” said Dan Jauernig, Chairman of HomeGain, Inc. and CEO of Classified Ventures. “This combination will certainly have a significant impact on the real estate market.”
 
Last month Reply.com announced that it reached over one million advertising auctions per day and hired Chris Mancini as Chief Marketing Officer to support the company’s rapid growth.
 
About HomeGain
HomeGain is a leading provider of online marketing solutions that connect real estate agents and brokers with home buyers and sellers. HomeGain offers free services to find and compare real estate agents, research home values, and view homes for sale. Since 1999 REALTORS® have used HomeGain’s real estate marketing programs to connect with consumers, promote their services and grow their business. HomeGain.com has been a top visited real estate website since 1999. 

About C.W. Downer & Co.
C.W. Downer & Co. is an independent, global investment bank offering middle-market clients a high level of personal attention coupled with 38 years of international execution experience. We provide insight, not just information. We generate value, not just transactions. With nine fully integrated offices on four continents, we consistently identify the most appropriate strategic buyer and uncover “hidden” acquisition targets. C.W. Downer & Co. delivers the reach of a bulge-bracket investment bank with the senior level focus of a boutique. For more information, visit http://www.cwdowner.com. C.W. Downer & Co. acted as exclusive financial advisor to HomeGain.com, Inc. on its sale to Reply! Inc.
 
About Reply.com, Inc.
Reply.com, Inc. operates the leading marketplace for locally-targeted advertisers. Reply.com’s platform provides advertisers of all sizes with a simple and scalable solution for locally targeted marketing. Reply.com owns and operates many destination sites including iMotors.com, Contractors.com and MerchantCircle.com, which is the largest online network of local business owners in the nation with over 1.4 million member merchants and 17 million monthly local consumer visits. To learn more about Reply.com, please visit www.reply.com.
 
Media Contact
Rachel Kahn
Sparkpr for Reply.com
rachel@sparkpr.com
(415) 321-1881

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11 thoughts on “Reply.com Announces the Acquisition of HomeGain

  1. I Love HomeGain as it has marketing programs that link to consumers easily.This is the best industry when it comes to industrial real estate brokerage.Thank you for sharing this important post.
    Regards

  2. Home Gain has always been unique because they brought consumers and real estate brokers together. I am happy that they will continue.

  3. After I read your article it is awesome.I love Home gain marketing program for real state. This is some of the appreciation has been updated, the fact that the great blog, the highest quality source you want to share.

  4. I Love HomeGain as it has marketing programs that link to consumers easily.This is the best industry when it comes to industrial real estate brokerage.Thank you for sharing.

  5. We are considering using Reply .com for local advertising have decided to go ahead and try you now that you have acquired Home Gain. You now have come squarely into our wheel house, and we’re excited to give it a go. I learn about newsletter advertising and have been amazing. You can have a look Here

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